insights for cpa firms

Accounting firms continually make investments in talent and resources to be able to perpetuate and elevate success—and the COVID economy...

Convincing someone in your firm to become your partner is not the same as marketing a product like a car that people can compare and...

Are you calculating and communicating about your firm's return on investment (ROI)? Like every other business, your firm invests a lot of...

When it comes to accounting firm mergers, there have always been big fans—and those who want to keep their distance. Life in the COVID-19...

The pandemic has made accounting practitioners more aware of limitations—and of the value that can come from changing to better manage...

COVID-19 constantly reminds us of the things we can’t do these days, and, while many CPA firms have adapted to work-from-home realities,...